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Our Jewelry Guide

At the intersection of quality jewelry and unique style, you’ll find Lulu Ave. Our values are at the center of every piece of jewelry that we curate. We promise our customers fashion-forward design, made from the highest quality materials at an affordable price point. From caring for precious metals to custom jewelry sizing, we’re the experts.


Solid Gold

Our gold jewelry comes in both yellow and white gold designs. When it comes to precious metals, gold is the least reactive metal that will not oxidize or discolor. Our 14k gold selections are perfect for everyday wear. Gold in its purest form 24k, is too soft to work with, while grades under 14k could result in migration, rejection, or develop permanent reactions to gold. Additionally, solid gold is appropriate for initial piercings if it’s nickel-free and between 14k or 18k in grade.


To clean your gold jewelry, scrub lightly with a soft-bristled brush, warm water and antibacterial soap. Cleaning with alcohol or harsh chemicals is not recommended. Overtime gold can lose its luster. To preserve the brilliance of your gold jewelry, buff the metal gently with a clean cloth and always store your pieces in a safe, dry environment.


Sterling Silver

Our sterling silver jewelry comes in both 18k gold plating and 18k white gold plating. We do not recommend wearing our sterling silver fashion jewelry on fresh or unhealed piercings. Due to the thick gold plating on our sterling silver pieces, you can wear our fashion jewelry for longer periods of time without the worry of the tarnish or color change. We do recommend removing your earrings daily and washing them with soap and water to improve longevity.


Remove your jewelry before exercising, washing your hands or showering. Always apply perfumes, creams and hair care products before wearing. To clean your fashion jewelry, polish gently with a specialty silver cloth and always store in a safe and dry environment.



Our Titanium ASTM F-136 jewelry provides a popular alternative to stainless steel for body options. Expert piercers prefer using titanium for initial piercings as the innate properties of titanium cause less complications and rejections during the healing process. Titanium is a lightweight and hypoallergenic metal, and its para magnetism makes it safe to wear during medical procedures like MRIs. Like steel, titanium comes in different grades, with Grade 23 (6AL4V ELI F-136) implant grade being the highest. We work with titanium grade ASTM F-136. This metal is excellent for people with sensitive skin as it does not contain nickel, and it weighs almost 50% less than steel.


To clean your titanium jewelry, scrub lightly with a soft-bristled brush, warm water and antibacterial soap. Cleaning with alcohol or harsh chemicals is not recommended. Anodized titanium may fade over time due to body chemistry or when worn in friction-prone areas, but this is not harmful to the wearer.

Jewelry Sizing


Prior to purchasing, we highly recommend visiting a local studio to get measured for your proper size. There are two main systems of measuring body jewelry sizes:

01Gauge (“g”)

02Millimeter (“mm")

In the United States, the gauge system is much more common than millimeter measurements. Here’s a piercing size comparison chart with examples.

  • Gauge
  • 20g
  • / 18g
  • / 16g
  • / 14g
  • Milimeters
  • 0.8 m
  • / 1.0 mm
  • / 1.2 mm
  • / 1.4 mm

Pick Your Piercing

We take a personalized approach to our ear piercing process– mapping your unique ear anatomy and curating specialty styles made just for you. Each person and piercing placement heals at a different rate, and we’re here to provide the smoothest piercing and healing experience to our clients.

  • 1Lobes
  • 2Stacked Lobe
  • 3Mid-Helix
  • 4Conch
  • 5Helix
  • 6Flat
  • 7Forward Helix
  • 8Rook
  • 9Daith
  • 10Tragus
  • 11Industrial


    Jewelry Types

  • Studs

    Most common and popular type of earring typically equipped with a single length butterfly backing that easily clicks into place. They are designed to be worn in lobe piercings.

  • Huggies

    Huggie earrings are a type of hoop earring that fits closely to the ear. They are designed to stay in place and are a good choice for everyday wear. Huggie earrings open and close like a door hinge and have a clicking mechanism that keeps them securely in place.

  • Cuffs

    Type of jewelry that can be worn in the middle part of the ear as an alternative to a conch piercing. They are designed to slip onto the ear and can be tightened for a secure fit.

  • Hoops

    As the name describes, these timeless circular earrings come in the form of a metal hoop. They can come in a variety of sizes and styles, and they are often worn to dress up the ear.

  • Body Jewelry

    Refers to all types of jewelry that can be worn in various body piercings, including the ears, nose, face, and belly. It includes a wide range of shapes and sizes and is used to describe any type of jewelry that is specifically designed for piercings.

  • Piercing Studs

    Type of earring that is specifically designed for use in fresh piercings. They have a flat disk backing and an extra-long post to accommodate the healing process. They are typically made of high-quality metal to ensure optimal healing of the piercing. They are often used instead of traditional butterfly stud earrings.

  • Mechanisms

  • Tops

    The uppermost part of the earring that is typically visible when the earring is worn. It is attached to the backing or post, which is the part that goes through the ear.

  • Backing/Posts

    The backing of a piercing stud earring is the part that goes into the skin and is attached to the top of the earring. It typically has a flat disk at the end to allow for swelling during the healing process. The backing helps hold the earring in place and keeps the top of the earring secure.

  • Butterfly Backing

    Type of a backing that is used on traditional stud earrings to keep them securely in place. It is shaped like a butterfly and is designed to hold the earring in place so that it does not fall out of the ear. The butterfly backing is typically used on stud earrings and is designed for easy fastening.

  • Pushback/Threadless

    Stud earrings that are held in place by tension fit. They are connected by a pin post that attaches to a backing. These types of earrings do not have threads, which makes them easy to put on and take off. They are often used in piercings because they are easy to use and can be adjusted for a secure fit.

  • Flatback

    Type of piercing stud earrings that have a flat, round disc as their backing. The flat disc is designed to allow for swelling during the healing process and provides a secure, comfortable fit. Flatback studs are often used in new piercings and are known for their simple and classic design.

  • Hinge Rings

    Type of jewelry that is designed to be worn in various parts of the ear and nose. They have a hinge-like section that allows the wearer to open and close the piercing like a door. When closed, it clicks into place and stays securely in position.

  • Seamless Hoops

    Type of ring that does not have a locking mechanism. It is opened by twisting the two ends apart wide enough to fit through a piercing. This type of jewelry is often used in nose piercings but can also be worn in other parts of the ear because of its typically thin size. Seamless hoops are easy to put on and take off and can be adjusted for a comfortable fit.

  • Internally Threaded

    Type of body jewelry that connects the ball end to the post end using threads. The ball end of the jewelry has a threaded post that screws into the post end to create a secure fit. Internally threaded jewelry is known for its durability and It is commonly used in body piercings.

  • Externally Threaded

    Type of body jewelry in which the ball end has a small hole that the base of the opposing jewelry screws into. This type of jewelry is known for its durability, and it is commonly used in body piercings as well.

  • Gauge

    A measurement used in the piercing industry to describe the thickness of jewelry, such as earrings and body piercings. It is similar to the millimeter measurement used to describe the thickness of the post. Choosing the right gauge of jewelry is important for a comfortable fit and proper healing.

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